Charli and Dixie D’Amelio announce collection with Morphe 2
21 July 2020, 12:25
TikTok icons Charli and Dixie D'Amelio have become the faces of Morphe's new sub-brand, Morphe 2. Here's every product we can expect from the Hype House pair.
The former Hype House sister duo have just announced that they're now the faces of the makeup giant's new sub-brand, Morphe 2, and have already got an incredible ready-to-wear line coming soon. We can already sense a sell-out.
Morphe 2 aims to redefine the way makeup is marketed to young people, and will become a line targeted at Gen-Z, or in other words, the TikTok generation that want to nab the D'Amelio look for themselves.
Speaking to Allure, Charli added, "With Morphe, we’re working together to show that you are beautiful with or without makeup. I want people to wear as little or as much as they want and feel confident."
What products are in Charli and Dixie D'Amelio x Morphe 2?
Despite this being a first launch, there's a seriously impressive selection on offer. With the sub-brands tag line being "simple yet stunning", it's safe to say that no one expected six main types of product.
The collection includes a foundation tint in 20 shades and jelly eye shimmers, as well as glossy lip oils and a cream blush. Because who doesn't want an I-woke-up-like-this face for the summer?
Prices range from a reasonable $9 through to $24, including a brush collection and bag set that's valued at over double its price, so definitely isn't out of reach for those just starting out with makeup.
Here's every product in the Charli and Dixie Morphe 2 collection:
Hint Hint Skin Tint (available in 20 shades) - $17
Wondertint Cheek & Lip Mousse (available in 4 shades) - $12
Jelly Eye Shimmer (available in 6 shades) - $10
Gloss Pop Face & Eye Gloss - $12
Glassified Lip Oil (available in 6 shades) - $9
The Sweep Life Brush Collection + Bag - $24 ($54 value)
18-year-old Dixie D'Amelio is also hoping the new line promotes unity and self-love, adding: "I’m the most confident when I'm around people who support me and this line is about bringing people together and doing exactly that."
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can’t believe I can finally share the news with you all!!! Dixie and i partnered with Morphe on their new brand, Morphe2, launching next week on 7/30. i love it and i hope you love it. all the launch details can be found on Morphe’s insta (@morphebrushes). #morphe2 #morphe2xcharlidixie
Where to buy the Charli and Dixie Morphe 2 collection?
Morphe 2 will launch on Morphe.com on July 30, Ulta.com on August 2, and Boots UK on August 6.
Oh, and you can definitely expect a TikTok For You page packed with tutorials to help you get to grips with your new buys. We can't wait.