"Poop" Highlighter Is A Thing Now Because 2018 Is Already WILD AF

4 January 2018, 16:03 | Updated: 15 November 2018, 14:56

"poop" highlighter
Picture: Clean Slate Cosmetics/Tati Westbrook
Nicky Idika

By Nicky Idika

But it's vegan-friendly and cruelty-free so GIMME.

Strap in, kids. I have news.

"Poop" highlighter exists and It may not be the beauty moment we expected, but it's the one we deserve. You can thank the cruelty-free beauty brand Clean Slate Cosmetics for the first unexpected beauty trend of the year.

For the record, the whipped highlighter doesn't contain any dubious ingredients (in fact, it's vegan friendly!). It's more the shape of the product that is catching people's attention.

Here's a tub of the stuff being filled up.

The Instagram comments on this post are full of playful comments like, "it looks like a turd" and "this looks like poop".

Fortunately, when the product is shipped out, it is pressed into a more normal shape for customers. The look of the product is intriguing, but does it work?

Beauty vlogger Tati Westbrook tried out the pigmented highlighter for her channel and found out that it packs a serious punch.

We're ALWAYS looking for new highlighters to add into the rotation, and it looks like we have an early contender for weird and wonderful products we need to try out this year. The highlighters come in different colours and you can grab them via the Clean Slate Cosmetics website.