Universities Are Now Using Drake To Recruit Students

10 April 2015, 10:25 | Updated: 8 May 2017, 17:09

Nicky Idika

By Nicky Idika

Holy cow

It was only a matter of time before Drake's IYRTITL became so ubiquitous and wide-spread that faceless 50 year old men who have never heard a single Drake song in their life tried to use it to their advantage. 

Boston College's covert recruitment plan to get incoming Freshman Seth Dawkins to commit to their school is so aggressively zeitgeisty that you can't actually help but commend them on the effort. 

Seth took a picture of the note he received from the east coast college and our feelings range from 'extremely into' it, to 'kind of into it'.  

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